Roger That is for anyone who puts their life on the line for others. It was created by heroes for heroes.
Whether you’re a first responder, military or a front-line doctor or nurse, Roger That was created for you.
Created by heroes for heroes
We know it’s not just about the clothes you wear. It’s about how you feel when you put them on. It’s what it says about you. How you want others to think of you.
It’s about belonging to something greater than yourself — a brotherhood and a sisterhood. It’s about being a refined warrior!
That’s who we are. We are heroes. And we created Roger That for heroes who won’t compromise their personal appearance, style and well-being anymore!
Meet the Founders
From a very young age, Steve knew he wanted to serve in uniform in the military and civil service. He started his combat training at the young age of 5 playing “man hunt” in the rough streets of Bushwick, Brooklyn NY. He enlisted in the U.S. Marine Corps right after graduating high school and was deployed in various operations around the world, where he was able to cross train in multiple disciplines and make everlasting friendships.
BK was born in Israel into an Argentinian household, where he ate lots of great steaks and learned how to speak multiple languages. In 1993 he enlisted in the IDF and his life changed. He applied and made it into one of the top LRRP (Long Range Reconnaissance Patrol) units, and subsequently was part of a specialized team that conducted high risk security details, direct action, and counterterrorism operations in dangerous environments.